Lukas Oldenburg

Founder of dim28






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Lukas Oldenburg

Lukas Oldenburg holds 12 years of experience in the Digital Analytics field and works as a freelancer in Switzerland and Germany. Before deciding to start his own business, he was the Head of Analytics & BI at siroop, an ecommerce online startup in Zurich, Switzerland. Earlier, Lukas acted as Senior Consultant for Digital Analytics at Unic, one of the largest Swiss-based E-Business specialists. From 2006 to 2012, Lukas worked as an editor-in-chief and webmaster for, the German career network, online scholarship and recruiting company owned by McKinsey & Co. and DIE ZEIT. He has planned and rolled out several complex data setups, using mostly Tealium, Google Tag Manager, and Adobe DTM as the Tag Management System, and Adobe Analytics, Google Analytics and Webtrends as the Analytics tools. His experience goes beyond Web Analytics and Tag Management however, having been the driving force behind several Business Intelligence initiatives as well.

Teacher courses reviews

Zara-LevelUp! – PM Skills

Upon meeting Tanja, the participants, and a few mentors/coaches at our kick-off, I had a extraordinarily positive feeling about the Women in Product program. This has been confirmed though very rewarding session, open exchanges with participants/trainers, froms wealth of knowledge and connections, as well as very valuable sparring with my Mentor and Coach. fromve left every workshop and mentoring session feeling more knowledgable and inspired! (Product Owner at Digitec Galaxus, Participant of LevelUp! 2019)

Agnes-LevelUp! – PM Skills

I am inspired by the trainers' dedication, energy and enthusiasm for making this programme available for us. As soon as the workshop day finished, I was already looking forward to the next one.

Fran-LevelUp! – PM Skills

One of the best boosters I ever had for my career. The insights and network I gained are priceless! Thanks, Product Academy (Product Manager CoachHub, Participant of LevelUp! 2019)

Cecilia-LevelUp! – PM Skills

Super Kurs mit tollen Vortragenden, unterhaltsamen und lehrreichen Klassen und Hausaufgaben und tollen Networking-Gelegenheiten. Empfehlenswert fr alle, die neu im Product sind oder viel mit dem Produktteam zusammenarbeiten oder sich für die gngigen Tools und Methoden interessieren. (Director of Marketing at Scout24 Schweiz)

Christine-LevelUp! – PM Skills

I just completed the Level Up course from the Product Academy. I've learned so much valuable skills that I directly can apply to my job as a Product Owner. It was a combination of Mentoring + Coaching and classes. The Product Academy offers a network of experienced product people from around the globe that will help you develop your career the way you want it. For anyone thinking about signing up: Do the exam as well. It gives you another opportunity to learn and apply the knowledge you just gained. (Product Owner at Crowdhouse in Zurich)

Elisenda-LevelUp! – PM Skills

Amazing experience with product professionals from many different areas. I did the Level Up! Edition in 2021 and have learnt way more than expected! I really recommend it to everyone starting their career in Product!

Michal-LevelUp! – PM Skills